Meeting consumer needs
In a world where consumers are becoming increasingly conscious of health, the environment, and the ingredients they feed their pets, the pet food industry is undergoing a significant transformation. This shift is driven by a growing demand for natural, sustainable, and plant-based pet food products. The figures speak for themselves – one in three pet food shoppers believes that incorporating plant-based ingredients makes pet food seem healthier. Pet moms and dads are paying attention to what ingredients are used, and what footprint and impact it leaves on the environment. Many people think about how to reduce the harmful impact on the environment without losing nutritional value and quality of food for their beloved pets. This perspective is leading pet food producers to explore new protein sources to diversify their offerings.
A range of options for formulation
To address this shift in demand, pet food producers are expanding their range of vegetal protein options. These proteins are non-GMO, high-quality sources of protein, and offer excellent amino acid profiles and high digestibility, making them ideal for developing plant-based or hybrid pet foods.
For example, rice protein is hypoallergenic, highly digestible, and suitable for pets with allergies or sensitivities. It's an attractive solution for pet owners, as it provides essential amino acids that support growth. Additionally, it's considered a clean label ingredient, perceived as natural by a significant percentage of pet owners all over the world.
Vital wheat gluten also offers high protein density and an appealing amino acid profile. It has viscoelastic properties that improve the texture of pet food, making it a versatile ingredient for various types of pet food.
Faba bean protein serves as an alternative to animal and soy proteins, making it suitable for "no grain" claims in pet food. It has a notable amino acid profile and can effectively complement other protein sources.
Technology in action
Sufficiency of knowledge is not the one requirement for high-quality pet food production. Beyond knowledge, production demands extensive work, numerous quality checks across various production stages, adherence to compliance and required standards, and data accuracy for decision-making. Utilizing software to streamline all production processes, from sourcing raw materials to finished products, enhances productivity and reduces the risks associated with raw material sourcing and procurement, quality control, recipe formulations, and new product development.
The power of algae
Algae has gained prominence in pet food production due to its exceptional nutritional value and versatile applications. For instance, the components derived from Spirulina and Chlorella provide an abundant source of proteins, antioxidants, vitamins (including A, D, B3, B6 & B12 ), fiber, trace elements (e.g. iron, magnesium, phosphorous), and fatty acids (DHA & EPA), all contributing to a balanced and efficient diet for pets.
Sourcing omega-3 for pet food has long posed challenges, primarily due to the limitations of commonly used fish oil. With marine fish stocks facing increasing pressures, pet food brands are in search of innovative solutions that meet high standards of nutritional value and dietary needs. The usage of algae-based omega-3 DHA offers an essential nutritional solution for pets while also championing environmental sustainability and reducing carbon footprints. Its adaptability makes it a valuable ingredient for various pet food products.
Sustainability that matters
In today's environmentally conscious world, sustainability is a significant concern. Applying innovations and alternatives can help pet food producers find the ideal balance between high-quality products and sustainable production. Plant-based proteins, for instance, are typically grown with minimal environmental impact because of their ability to capture nitrogen from the air, reducing the need for fertilizers. Or algae, which exhibit impressive photosynthetic abilities, absorb CO2 and produce oxygen and biomass on a larger scale, even more than soybeans. The production process of algae, in general, requires less fossil fuel, relies less on fertilizers, and avoids the use of pesticides. Energy consumption is minimal, as algae only need a constant water flow, minerals, sunlight, and CO2 to thrive.
The commitment to sustainable sourcing and eco-friendly production processes aligns with pet owners' preferences for sustainable pet food options. It's not just a trend; this is the future need that pet food producers can benefit from starting right now.
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