Privacy & Cookie Policy

This is the Privacy and Cookie Policy of the website www.adifo.be, www.adifo.com and its derivatives info.adifo.com and blog.adifo.com. This Privacy and Cookie Policy provides information on the processing of personal data of the visitors of the Website (Users) by Adifo NV incorporated at Industrielan 11B, 9990 Maldegem (Adifo).

This Privacy and Cookie Policy may be changed over time to keep up with the latest legal and technological developments. Users of the Website are advised to regularly review the Privacy and Cookie Policy for possible changes. Important changes with a substantial impact on the users of the website will be communicated in a clear and timely manner.

This Privacy and Cookie Policy was last changed on 19 October 2016.

1.     When does this Privacy and Cookie Policy apply?

The Privacy and Cookie Policy is applicable to the processing of all personal data of Users through the Website by Adifo.

2.     Who is responsible for your personal data?

Adifo is the controller for the processing of your personal data

3.     What data do we collect and how do we get these data?

We collect the following information you voluntarily submitted to us via a contact form:

  • Your name
  • Your contact details, such as e-mail address, address, phone number, country
  • Information about your function: company name, company department and industry
  • Your correspondence with Adifo about your questions
  • Other information you provide us with (such as research information, site registration, …)

We collect the following information we get from your use of our Website:

  • Your domain name (IP address)
  • Your internet browser
  • Information of how you use our Website, such as the consulted pages, the duration of your visit
  • Information of how you reached our Website, such as previously and subsequently consulted websites

4.     How do we use these data?

A.    For the technical and functional management and analysis of the Website

A.1 What does this purpose entail?

When you visit our Website, our website managers process a number of technical details associated with the use of the Website, so that we can provide their functionalities and generate usage statistics. These data allow them to manage the Website, for instance by resolving any technical faults or improving accessibility to certain parts of the Website, and to improve the content of our Website and your browsing experience. In turn, this allows us to ensure that you can reach the information on the Websites quickly and easily. We also use cookies for this purpose (see also question: “What cookies do we use?”).

A.2 Which personal data do we process for this purpose?

For this purpose we process technical data such as the IP-address of your computer, the webpages you visit, previous/subsequent website you visit, the internet browser you are using, and the duration of a visit.

A.3 For what period do we retain your personal data for this purpose?

We retain technical data for a maximum period of 4 years.

A.4 On the basis of which legal ground do we process these data?

We process your data for this purpose on the basis of the legitimate interest of Adifo to gain insight in the use of its Website and to improve its Website.

B.     To contact you for direct marketing purposes

B.1 What does this purpose entail?

We may contact you for direct marketing purposes. This includes sending you information we think you might like or marketing communications relating to our business by post, email or other means and sending you marketing communications relating to our business.

B.2 Which personal data do we process for this purpose?

For this, we process your name, your contact details and information we collect on this website.

B.3 For what period do we retain your personal data for this purpose?

Your data will be deleted from our systems after 4 years.

B.4 On the basis of which legal ground do we process these data?

We process your data for this purpose on the basis of your consent or on the basis of our contractual relationship.

C. So that we can answer your questions

C.1 What does this purpose entail?

If you get in touch with us via email (adifo@adifo.com), via telephone (+32 50 303 211) or via one of the contact forms on the Website, we will use your personal data in order to reply and answer your question.

C.2 Which personal data do we process for this purpose?

For this, we process your name, contact details, your correspondence with Adifo about your question and all other personal data you provide to us and which are necessary to answer your question.

C.3 For what period do we retain your personal data for this purpose?

Your data will be deleted from our systems after 4 years.

C.4 On the basis of which legal ground do we process these data?

We process your data for this purpose in order to take steps at the request of the data subject prior to entering into a contract and on the basis of Adifo’s legitimate interest to provide inform Users of about its business.

5. Who do we share your data with?

Adifo involves service providers, such as Hubspot, to perform certain (processing) activities on its behalf, such as the hosting of the Website and CRM. If these parties have access to personal data for the services they provide, Adifo has taken the necessary contractual and organisational measures to ensure that the data are only processed insofar as necessary to perform the services.

Adifo may also disclose your data to third parties for the purposes of exploring and carrying out mergers, acquisitions, financings, initial public offerings or similar transactions.

Personal data will not be supplied to other parties (e.g. for commercial purposes), except when required by law.

6. How are your data secured?

Your personal data are dealt with in strict confidentiality and Adifo has taken reasonable and appropriate technical and organisational security measures against its loss or unlawful processing.

7. Where are your data stored?

Your data are stored on servers of Adifo which are located in the EU. Data handled by Hubspot may be stored on servers in the United States. Hubspot is EU-US Privacy Shield certified. More on information on Hubspot’s certification can be found at http://legal.hubspot.com/privacy-policy.

8. What are your rights as a data subject?

You have the right to request access to your personal data and to request the full or partial rectification or erasure of your personal data. Furthermore, you have the right to withdraw your consent and to object to the processing of your data as well as the right to data portability.

If you intend to use one of these rights, please contact us as follows:

Industrielaan 11B
9990 Maldegem
Belgium

If you do not wish receive direct marketing information from us, you may also choose to contact the Robinson-list of the Belgian Direct Marketing Association (online: www.robinsonlist.be, free phone number: 078 77 00 12, or via mail: Belgian Direct Marketing Association, Noordkustlaan 2B, BE-1702 Groot-Bijgaarden).

If you have a complaint regarding the way we treated your data, you have the right to lodge a complaint with the Belgian Privacy Commission.

Questions or remarks regarding this Privacy & Cookie Policy can be sent to us using Adifo’s aforementioned address.

9.     What cookies do we use?

A.    What are cookies?

A cookie is a text file placed on your hard disk by a Web server. Cookies are not used to run programs or deliver viruses to your computer. Cookies are uniquely assigned to you, and can only be read by a Web server in the domain that issued the cookie to you. The purpose of a cookie is to tell the Web server that you have returned to a specific page. When you return to the same website, the information you previously provided can be retrieved, so you can easily use the customised features.

B.     What is the purpose of these cookies?

Adifo NV uses cookies to facilitate and improve your online experience and to personalise the content of the Website to your needs and preferences.

C.     Which cookies do we use?

The Website of Adifo NV uses different kinds of cookies:

  • Functional cookies: cookies that improve the convenience of your Website visit and improve the User experience.
  • Performance cookies: cookies that gather information to evaluate and improve the content of our Website (e.g.: analytics).
  • Navigational cookies: cookies that collect information about your computer and your visits to this Website such as your IP address, geographical location, browser type, referral source, length of visit and pages viewed.

Continuing your visit on our Website without adapting your cookie settings, indicates the approval of the cookies.

More specifically:

Name Information Expiration period
_ga Used to distinguish users 2 years
_gat Used to throttle request rate 10 minutes
__hstc

The main cookie for tracking Users. It contains: the domain, utk (see below), initial timestamp (first visit), last timestamp (last visit), current timestamp (this visit), and session number (increments for each subsequent session)

2 years

hubspotutk

This cookie is used to keep track of a User's identity. This cookie is passed on form submission and used when deduplicating contacts.

10 years

__hssc

Cookie for keeping track of sessions. This is used to determine if we should increment the session number and timestamps in the __hstc cookie. It contains: the domain, viewCount (increments each pageView in a session), session start timestamp.

30 minutes

__hssrc

Whenever we change the __hssc session cookie, this cookie is also set. We set it simply to the value "1", and use it to determine if the User has restarted his browser. If this cookie does not exist when we manage cookies, we assume it is a new session.

None. Session cookie

__hs_testcookie

This cookie is used to test whether the User has support for cookies enabled.

None. Session cookie

hsPagesViewedThisSession

This cookie is used to keep track of page views in a session.

None. Session cookie

hsfirstvisit

This cookie is used to keep track of a User’s first visit.

10 years

 

D.    How can I manage these cookies?

Most web browsers automatically accept cookies, but you can modify your browser settings to decline cookies. If you choose to decline cookies, it is possible that some features on our Website do not work optimally.

Users can, at any time, delete the already installed cookies on their computer or mobile device as well using their internet browser’s cookie settings. These settings are usually found in the 'options' or 'preferences' menu of your internet browser. In order to understand these settings, the following links may be helpful. Otherwise you should use the 'Help' option in your internet browser for more details.